To be a Barbie - a feasible dream

• Author(s): Brito, Maria de ; Gama, Maria Gabriela
• Date: 2012
• Persistent ID: http://hdl.handle.net/1822/29520
• Origin: RepositóriUM - Universidade do Minho
• Subject(s): Body image; Plastic surgery; Aesthetics; Beauty; Technology; Body dysmorphic disorders
• Document Type: Conference Object
• Language: English

Description

Publicado em "Proceedings CIMODE 2012 : 1º Congresso Internacional de Moda e Design". ISBN 978-972-8692-72-8 From friend to partner Barbie was winning a legion of fans, and there are many girls who idealize seem like a doll. The utopia of perfect body leads to questioning the immersion of technique in life, i.e., the junction of the bios with technè, the hybridity between the organic and the inorganic. The new technical possibilities provide a number of opportunities, and what was until then an aspiration, volition, is realized today in a right and a duty that is claimed. All differences are converted to deviations from the norm consisting of the slim body, perfect, a model to be imitated and desired. The body has achieved a status: the playfulness, beauty and happiness are transversal to the cult of youth as a fetish. Thus, body dissatisfaction assumes normative condition and can lead to body image disorders.