Document details

Travel experience ecosystem model : building travel agencies’ business resilien...

Author(s): Salvado, Josefina cv logo 1

Date: 2011

Persistent ID: http://hdl.handle.net/10400.8/445

Origin: IC-online

Subject(s): Digital economy drivers; Tourism distribution; Travel agencies; Business resilience; Co-creation


Description
The Portuguese tourism distribution recognizes in the digital economy drivers - based on e-business, collaborative networks and information exchange - an incentive to productivity and rendibility, leading to sustainable competitive advantages. Travel agencies live currently in a Darwinian business-oriented environment, where only resilient entrepreneurs are able to survive. This framing allows the genesis of a new theoretical archetype of travel agencies, the “TEEM - Travel Experience Ecosystem Model” observing several organizational strategies and concepts, such as Resilient Virtual Organizations, Digital Customer Ecosystems, Collaborative Value Chain and Co-Creation travel experiences, as well as new types of Open Source Innovation trough Social Web.
Document Type Article
Language English
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