Author(s):
Vaz, Clara B. 
; Camanho, Ana
Date: 2004
Persistent ID: http://hdl.handle.net/10198/2818
Origin: Biblioteca Digital do IPB
Subject(s): Data envelopment Analysis; Retailing
Document details
Performance measurement in retailing organisations using DEA
Description
This study describes an application of DEA to the assessment of operational and commercial efficiency of grocery stores from a major retailer. The operational perspective assesses the sales and income generated at the store. The commercial perspective assesses the sales of individual sections within the store. The effect of environmental variables on store performance, such as the population and the number of competitors in the surrounding area, is also analysed. These models are refined with the inclusion of weight restrictions to reflect accurately the relative importance of the input and output variables on the store performance.
This study describes an application of DEA to the assessment of operational and commercial efficiency of grocery stores from a major retailer. The operational perspective assesses the sales and income generated at the store. The commercial perspective assesses the sales of individual sections within the store. The effect of environmental variables on store performance, such as the population and the number of competitors in the surrounding area, is also analysed. These models are refined with the inclusion of weight restrictions to reflect accurately the relative importance of the input and output variables on the store performance.
Document Type
Conference Object
Language English
Language English
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