Encontrado 1 documento, a visualizar página 1 de 1

Application of the three realities approach to customer complaints analysis in ...

This work main objective is to adapt and apply the three realities approach (Gemba, Genbutsu, and Genjitsu) to the analysis of field quality problems in a motorcycle industry and gain advantage with regard to the quality of the product on the market (quality management) and transfer to partners financial responsibilities regarding the origins of these problems (management of warranty costs). The three realities...