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O artvertising na exteriorização do paradigma da construção pessoal de signific...

Tese de mestrado em Estudos Curatoriais, apresentada à Universidade de Lisboa através da Faculdade de Belas Artes, 2006 ; The purpose of this essay consists in an attempt to account for the phenomenon of communication at the service of art which is already a reality but still unadopted by the curatorship agents. It is all about artvertising, an art communication project aimed at building meaningful bridges wit...